Module 5 - Live Brief - Convention Evaluation

After completion of my live brief project i reviewed my task that i had to complete and evaluated if i completed it successfully. the criteria for success was to have created enough artwork, to create the correct theme of artwork that targeted the right audience, to have made profit on top of my expenditure and to gain experience as a seller.

for the first criteria i completed all of the artwork that i set myself to do. i made sure that i achieved this by not breaking off for rests on my artwork and leaving them for another day. i completed my digital paintings in one sitting so that i knew that they were done and did not later scrap them or  forget about them. in these digital paintings i experimented a lot with my digital painting style. i was used to painting in grey scale and layering up the color on top but for these works i decided to work straight away in one color. i found that i really enjoyed using this style and have seen a huge improvement in my work and i think this is a new style i want to take on into further works.

my secondary criteria was instantaneously met. i knew that my target audience enjoyed anime, manga and comics as it was the theme of the convention. to create artwork aimed at all different variants of fans i made two artworks based on recent new animes, 1 based on an old loved classic and lastly a redesign of a classical style Disney animation. 

due to the small size of the convention i was very lucky to break even or make any profit. however over the two days i did eventually break even and enter a profit margin even tohugh it was really small. these has learned me to evaluate the size of a convention before hand and re-estimate my expenditures so that i don't make a loss at future events.

lastly getting more experience was really good. i talked to a broad range of ages and got to see who generally liked different artworks based on aesthetics and content. i found that people were more concerned about the content of the painting rather then the quality. my newer more skilled digital paintings were left in place for older artwork that contained more popular images and characters. knowing this even more now i will research more into current trends in animation to make my drawings more appealing to potential customers.

in conclusion to this live brief set out by myself i feel that although i could o improved on some aspects and approached this convention differently, i think it still has been a great success and i have fulfilled all o the criteria that would make this project a success.